The 2023 Toyota Crown: Exceptional, sophisticated, and innovative
April 19 2023,
Toyota is bringing premium performance and luxury back to the full-size sedan segment with the all-new 2023 Toyota Crown, a premium model offering exhilarating acceleration, exceptional efficiency, and confident handling. Designed to deliver both comfort and sophistication, the Crown boasts an innovative and bold design. Furthermore, it marks Toyota's first application of its cutting-edge HYBRID MAX System powertrain technology in a sedan, providing drivers with a high-performance hybrid option that balances power and efficiency. Let’s take a closer look at the impressive new 2023 Toyota Crown which has just arrived on the market.
Two remarkable hybrid powertrains in the 2023 Toyota Crown
The 2023 Toyota Crown is available in three distinct grades: XLE, Limited, and Platinum.
2023 Toyota Crown Versions and Pricing
Trim Level |
Price |
Features |
Crown XLE |
$45,590 |
Toyota Hybrid System, 19" alloy wheels, Toyota Multimedia with Service Connect, Safety Connect, Remote Connect, heated front seats, fabric upholstery, auto-dimming rearview mirror, integrated garage door opener |
Crown Limited |
$50,990 |
All features of XLE, plus: 11-speaker JBL Premium Audio system, leather upholstery, heated & ventilated front seats, heated rear seats, heated leather-wrapped steering wheel, panoramic moonroof, multi-beam LED headlamps, illuminated entry lights, four-door smart key system, rain sensing wipers, parking support brake, color-coded side rocker molding |
Crown Platinum |
$59,990 |
All features of Limited, plus: HYBRID MAX powertrain, rear eAxle system, Adaptive Variable Suspension system, 21" alloy wheels, Toyota Multimedia with Service Connect, Safety Connect, Remote Connect, Drive Connect, advanced park system, panoramic view monitor, digital key, dual exhaust tips |
The XLE and Limited models feature the latest generation of Toyota's Hybrid System, pairing a 2.5-litre four-cylinder engine with an electric motor. In contrast, the powerful HYBRID MAX engine offered in the Platinum combines a turbocharged four-cylinder with a set of electric motors, delivering an impressive 340 horsepower — making it one of the most potent hybrid engines on the market.
The Toyota Crown stands out for its efficiency and power. Despite boasting over 300 horsepower, the vehicle averages a remarkable 8.4 litres per 100 kilometers, setting a new standard for power and efficiency in its class.
Standard all-wheel drive in every trim
Two advanced all-wheel-drive systems are available for the 2023 Toyota Crown. The first, the E-Four AWD, dynamically distributes power between the front and rear axles using a rear electric motor. Under normal conditions, 100% of the available torque is sent to the front wheels, with up to 80% redistributed to the rear as needed. The E-Four Advanced AWD system, paired with the HYBRID MAX engine on the Platinum grade, maintains continuous power distribution to the rear wheels through the eAxle electric motor. In typical conditions, the torque is distributed 70% to the front and 30% to the rear, but can be adjusted to a 20/80 ratio as required.
The Toyota Crown features three selectable driving modes – NORMAL, ECO, and SPORT – each tailoring the vehicle's performance to prioritize efficiency, comfort, or enhanced performance. An additional EV mode allows for limited all-electric driving. The HYBRID MAX powertrain in the Platinum trim offers three more modes: SPORT+, CUSTOM, and COMFORT.
Experience exceptional comfort, advanced connectivity, and cutting-edge safety features in the Toyota Crown, including the latest Toyota multimedia system with state-of-the-art voice commands. Discover the 2023 Toyota Crown, one of the most impressive luxury sedans arriving now, and experience the exceptional difference.