Toyota is shaking up the Canadian SUV market with the arrival of the all-new 2025 Crown Signia. This sleek and sophisticated crossover brings a fresh perspective to hybrid luxury, blending head-turning style with eco-friendly performance and impressive versatility. As Toyota celebrates 60 years in Canada, the Crown Signia marks an exciting new chapter for one of the brand's most iconic nameplates.

With its dynamic profile and sweeping roofline, the Crown Signia commands attention on the road. The bold, monochromatic grille and wide fenders exude a confident presence, while eye-catching 21-inch alloy wheels add a touch of athleticism. From the Storm Cloud and Black hues to the premium Bronze Age, Finish Line Red, and Oxygen White options, the Crown Signia's colour palette allows you to make a statement that reflects your personal style.

Step inside, and you'll be enveloped in a spacious, premium cabin that redefines comfort. Supple leather-trimmed seats, soft-touch materials, and a panoramic glass roof create an ambiance of understated luxury. Whether you opt for the sophisticated Black or the rich Saddle Tan interior, the Crown Signia's attention to detail is evident in every aspect of its design.

But the Crown Signia isn't just a pretty face – it's a powerhouse of technology and performance. At its core lies Toyota's renowned Hybrid System, combining a 2.5-litre four-cylinder engine with electric motors for a combined output of 240 horsepower. This efficient powertrain delivers an impressive 6.0/6.4/6.2 L/100 km (city/highway/combined) fuel consumption rating, all while providing the capability of Electronic On-Demand All-Wheel Drive.

Behind the wheel, the Crown Signia offers a driving experience that's equal parts engaging and refined. Three selectable drive modes – NORMAL, ECO, and SPORT – allow you to tailor the vehicle's performance to your mood, while the available EV mode enables electric-only driving for short distances. And with a towing capacity of up to 2,700 pounds, the Crown Signia is ready to take on your next adventure.

Of course, safety is paramount, and the Crown Signia doesn't disappoint. Toyota Safety Sense 3.0 comes standard, offering a suite of advanced driver-assistance features like Pre-Collision System with Pedestrian Detection, Lane Departure Alert with Steering Assist, and Dynamic Radar Cruise Control. Additional available technologies, such as the Panoramic View Monitor and Lane Change Assist, further enhance your confidence behind the wheel.

The Crown Signia's technological prowess extends beyond safety, with a fully digital gauge cluster, a 12.3-inch Toyota Multimedia Touchscreen, and an available 11-speaker JBL® Premium audio system. Seamless connectivity is ensured through features like wireless charging, USB-C ports, and Digital Key capability, allowing you to access and control the vehicle using your smartphone.

Whether you're embarking on a weekend getaway or tackling the daily commute, the 2025 Toyota Crown Signia will elevate your driving experience. With a starting MSRP of $57,450 for the Limited grade and $59,525 for the Limited with Advanced Technology Package, this hybrid crossover represents a compelling fusion of style, performance, and innovation.